ABOUT L’OREAL FEEL GOOD BEAUTY
For Shopee’s Super Brand Day, a series of beauty playground is created for this campaign.
L’Oreal wanted an execution to be heavily inspired by our Chief Creative Officer’s, Clement Chia, very own unique take on ASMR loop animation. This project was creatively directed based on his take on how abstract soft balls are in play with the products to create a soothing ASMR sequence.
Visit his Instagram (@cmttat) for more of his style!
L’Oreal Feel Good Beauty 3D Animation
Offset Pte Ltd